Privacy Policy
How we collect, use and protect your personal data — in line with UK GDPR and the Data Protection Act 2018.
Last updated: June 2026
Who we are
Psyche Creative is a trading name of Adam Watters Creative, a UK-based sole trader providing marketing services to therapy professionals. When this policy refers to “we”, “us” or “our”, it means Adam Watters Creative / Psyche Creative.
We are the data controller for the personal data described in this policy. You can contact us at any time using the details at the bottom of this page.
What data we collect
We collect personal data only when you actively provide it — primarily through:
- Our contact / enquiry form (name, email, business name, goals)
- Email correspondence you initiate
- Booking a call via Google Calendar
- Newsletter signup
We also collect limited technical data automatically when you visit our website — such as browser type, approximate location (country level) and pages visited — via privacy-friendly analytics. We do not use Google Analytics without your explicit consent.
How we use your data
We use the information you provide to respond to enquiries, prepare proposals, and carry out contracted work. We do not sell, rent or share your personal data with third parties for marketing purposes.
Legal basis for processing (UK GDPR)
How long we keep your data
Enquiry data is kept for up to 2 years in case of follow-up. Client project data is kept for up to 7 years for accounting and legal compliance. You can request deletion at any time (see Your rights below).
Your rights
Under UK GDPR, you have the following rights regarding your personal data:
- Access — request a copy of the data we hold about you
- Rectification — ask us to correct inaccurate or incomplete data
- Erasure — ask us to delete your data (subject to legal obligations)
- Restriction — ask us to limit how we use your data
- Portability — receive your data in a structured, machine-readable format
- Objection — object to processing based on legitimate interests
- Withdraw consent — at any time where consent is the legal basis
To exercise any right, email us at contact@adamwatters.co.uk. We will respond within 30 days. If you are unhappy with our response, you have the right to complain to the Information Commissioner's Office (ICO).
Contact us
If you have any questions about this policy or how we handle your data, please get in touch: