What makes a good font for therapists?
Type does a lot of quiet work. Before anyone reads a word, the shape of your letters has already said something about whether your practice feels warm or clinical, established or improvised. For therapists, the goal is usually the same: calm, credible and easy to read when someone is tired or anxious.
- —Readability first. Body text should have open letter shapes, clear differences between similar letters (I, l, 1), and comfortable spacing.
- —Contrast between the two fonts. Pair a serif with a sans-serif, or two clearly different styles — two similar fonts look like a mistake.
- —A limited set of weights. Regular and bold are usually all you need.
- —Consistency everywhere. The same pairing on your website, social posts, leaflets and email signature.
Fonts to think twice about
Script and handwritten fonts are hard to read at small sizes and for anyone with dyslexia — keep them for a logo at most. Ultra-thin weights disappear on phone screens. And very playful display fonts can undercut the seriousness of the work, unless you work with children and it's a deliberate choice.
Using these pairings on your site
On WordPress, Squarespace and Wix you can pick both fonts from the built-in Google Fonts list. In Canva, add them to your Brand Kit so every template uses them automatically — our Canva guide for therapists walks through it. If you have a custom-coded site, the CSS button gives you the font-family rules to drop in.
For the full reasoning behind each pairing, read our guide to the best fonts for therapist websites, and match your type with a palette from our colour palettes for therapists. Typography is also part of every therapy website we build.