Psyche Creative — Connecting Humanity to Healing
Case studies/Social Media/Redland Psychology Services
Case study
Social MediaOngoing partnership

Redland Psychology Services

Two videos and a post every week, so the clinicians never have to think about it.

Redland Psychology Services wanted consistent, professional video and social output across Instagram and YouTube — handled entirely by us. We produce two videos and a static post every week, with plans to grow the output over time, so the clinicians can stay focused on client work.

Redland Psychology Services — project by Psyche Creative
Client
Redland Psychology Services
Industry
Clinical Psychology — Redland, Bristol
Duration
Ongoing
Deliverables
Video editing · Social media management · Instagram · YouTube
2 + 1
Videos and posts every week
2
Platforms: Instagram and YouTube
Ongoing
Weekly cadence
The short version
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What they needed
  • 01Grow Instagram and YouTube audiences consistently
  • 02Free the clinical team from content creation entirely
  • 03Establish a professional and trustworthy brand presence through video
What we delivered
Video editingSocial media managementInstagramYouTube
The outcome

Two videos and a post every week, so the clinicians never have to think about it.

Still working together today.

The brief

What we were asked to do.

About Redland Psychology Services

Redland Psychology Services is the Bristol practice of Dr Andrea Herbert, a clinical psychologist offering evidence-based therapy for individuals, with particular experience in trauma and PTSD, self-esteem and work with the armed forces community.

Objectives
  • Grow Instagram and YouTube audiences consistently
  • Free the clinical team from content creation entirely
  • Establish a professional and trustworthy brand presence through video
Project highlights

At a glance.

The headline moves we made on this project.

  • /01Two videos and one static post published every week
  • /02Full social media management across Instagram and YouTube
  • /03Professional video editing turning raw footage into polished content
  • /04Content tailored to a clinical audience without losing warmth or approachability
  • /05A steady cadence with plans to grow the output over time
The approach

Three phases, from listening to launch.

Every project starts with listening. The phases below are the shape this one took, and the shape yours would take too.

  1. 01Phase 1
    Discovery

    Reviewed the existing channels, audience makeup and the type of content that performs well in the psychological therapy space.

  2. 02Phase 2
    Content System

    Established a posting rhythm and editing workflow that delivers consistent, high-quality output across both platforms.

  3. 03Phase 3
    Growth & Review

    Monitored channel growth, refined content based on what's working, and reported back regularly.

Challenges & solutions

Where we started, and how we solved it.

01

Clinicians had no time to manage social media or edit video content

01

Took full ownership of Instagram and YouTube — editing, scheduling and managing all content

02

Existing channels were inconsistent with low engagement

02

Established a regular posting cadence to build consistency and algorithm trust

03

Needed content that felt professional but approachable for therapy seekers

03

Developed a content tone that balances clinical credibility with warmth

Results & impact

What changed.

We only list what we can stand behind. This partnership is still running, so the list keeps growing.

A reliable two-videos-and-a-post-per-week cadence across Instagram and YouTube

Consistent professional video content posted on schedule

Clinical team freed from the day-to-day content burden — with plans to grow the output

For your practice

Consistent, credible social media without it living in your head.

Most therapists know they should post and dread doing it. What you see in this project is our standing arrangement: we learn your voice and your ethical boundaries, plan a month at a time, produce the content, and you approve it. You stay the clinician; we stay the people who make it happen every week.

Adam Watters, founder of Psyche Creative
Led by Adam Watters, founder

Every project gets a senior eye from first call to launch. No account managers, no hand-offs.

About Psyche Creative
/01
Ethics first

Every post is written to BACP, UKCP and HCPC guidance: no testimonials from clients, no promises, nothing that trades on distress.

/02
A rhythm you can rely on

Agreed cadence, scheduled in advance, with a monthly plan you sign off before anything goes live.

/03
Video and graphics included

Short-form video, carousels and stories designed to your brand, so your feed looks like one practice, not a scrapbook.

How your project would run
4 steps, the same ones used here
  1. 1
    Discovery

    We map your audience, ethics and tone of voice — what you'll talk about, and what you won't.

  2. 2
    Strategy & Planning

    Monthly content plan, content pillars and creative direction aligned to your practice and goals.

  3. 3
    Creation & Scheduling

    Graphics, captions and short-form video produced and scheduled — approved by you each month.

  4. 4
    Review & Refine

    We analyse performance and refine the plan as we go. Small, honest improvements every month.

Questions about this project

The things people ask after reading this.

Straight answers about the work, the timeline and what it would cost to do something similar.

Want something similar?

Let's talk about your version of this.

A free 30-minute call: tell us what you need, and we'll tell you straight what it would take, and what it would cost. No pitch deck, no pressure.

  • Founder-led, UK-based
  • Reviewed against BACP, UKCP and HCPC guidance
  • Clear, fixed packages with no surprise extras
  • Most clients stay on for monthly support
Social Media
Lite package
From £140/month
  • 1 reel and 1 static post every week
  • Up to 3 platforms managed
  • Captions, hashtags and scheduling handled
  • Monthly content calendar for your approval
See every social media package →

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