Dr Lorna Robinson
A search-optimised website built around EMDR therapy in Manchester.
Dr Lorna Robinson needed a high-quality, search-optimised website to establish her EMDR therapy practice in Manchester — building trust with prospective clients and ranking for the clinical searches that matter most.
- 01Establish a professional digital presence for the practice
- 02Rank for EMDR therapy searches in Manchester
- 03Convert organic traffic into client enquiries
A search-optimised website built around EMDR therapy in Manchester.
Still working together today.
What we were asked to do.
Dr Lorna Robinson is an HCPC-registered counselling psychologist offering EMDR therapy and integrative counselling in central Manchester and online, working with trauma, anxiety and depression.
- Establish a professional digital presence for the practice
- Rank for EMDR therapy searches in Manchester
- Convert organic traffic into client enquiries
At a glance.
The headline moves we made on this project.
- /01Search-optimised website built around EMDR therapy in Manchester
- /02Clean, calm design that reflects the professionalism of the practice
- /03Booking-first architecture guiding visitors towards first contact
- /04Schema markup for clinical search visibility
- /05Managed hosting with ongoing performance care
The search strategy behind each page.
Every page was built around the terms real clients actually search for, with SEO titles and meta descriptions written to earn the click, not just the ranking.
Homepage
About
EMDR Therapy
Contact
Three phases, from listening to launch.
Every project starts with listening. The phases below are the shape this one took, and the shape yours would take too.
- 01Phase 1Discovery
Mapped the local search landscape for EMDR therapy in Manchester and identified the keyword gaps the previous presence wasn't capturing.
- 02Phase 2Design & Build
Created a calm, professional website that balances clinical authority with warmth — designed to convert first-time visitors into enquiries.
- 03Phase 3SEO & Launch
Implemented on-page SEO, schema markup and performance optimisation to give the site a strong foundation from day one.
Where we started, and how we solved it.
No established online presence for a specialist EMDR service in Manchester
Built and optimised the site around high-intent EMDR and therapy search terms for Manchester
Competitive local search landscape for therapy and psychological services
Designed a considered visual identity — calm palette, clear credentials, accessible copy
Needed to communicate clinical credibility while remaining approachable
Structured the site to convert search traffic into enquiries with persistent contact CTAs
What changed.
We only list what we can stand behind. This partnership is still running, so the list keeps growing.
High-quality search-optimised website live and performing
Strong foundation for local SEO growth in Manchester
Professional online presence matching the clinical standard of the practice
Your website should do this job for you, too.
A therapy website is the moment a nervous person decides whether to get in touch. Everything in this project is how we build every site: calm design, plain language, booking a tap away, and pages mapped to the searches your clients actually make. That is true whether you are a solo practitioner, a group practice or a training provider.
Every project gets a senior eye from first call to launch. No account managers, no hand-offs.
About Psyche CreativeEach page targets the terms your ideal clients type, so the site brings enquiries rather than just receiving them.
Low-stimulus design, no pop-up pressure, accessible contrast, and every page reviewed against BACP, UKCP and HCPC guidance.
Hosting, backups, updates and small changes handled for you, so the site keeps pace with your practice.
- 1Discovery
A call to understand your practice, ideal clients, and the barriers stopping the right people getting in touch.
- 2Design & Build
We design and build with purpose — a calming visual identity, easy booking, and accessible content.
- 3Launch & Optimise
Test, refine, and track performance across devices and search before we go live.
- 4Support & Growth
Ongoing care — content, performance, and small improvements over time.
The things people ask after reading this.
Straight answers about the work, the timeline and what it would cost to do something similar.
Let's talk about your version of this.
A free 30-minute call: tell us what you need, and we'll tell you straight what it would take, and what it would cost. No pitch deck, no pressure.
- Founder-led, UK-based
- Reviewed against BACP, UKCP and HCPC guidance
- Clear, fixed packages with no surprise extras
- Most clients stay on for monthly support
- 3–5 page website designed around your practice
- Trauma-informed, mobile-first design
- Contact form and booking link integration
- Core SEO setup — page titles, meta descriptions, schema
Usually a reply within one working day.
